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The Key To Maximising Your Internet Presence...

We have been trading online professionally for ten years and our experience has taught us there are two stages to maximise your internet presence within your target market.

Stage One:
You need to be found easily on Google, do a search for holiday rentals in your area and within the top ten will be a number of “Holiday Rental Listing” Web-sites. These companies spend a huge amount of money on internet marketing that no independent person can successfully compete with so joining the best ranking site is what you need to do to complete stage one.

Stage Two:
You now need a web-site that you link to your listing. The web-site needs to be as comprehensive as possible to give your potential customers all the information they require so they have total peace of mind and confidence when making a booking. Your summary for your property listing that is displayed in the search results of the “Holiday Rental” site needs to reflect that you have a web-site that features video tours and comprehensive photo gallery as well as full property details, so to encourage them to look at your listing over others.

What we offer...

We will take control of the whole project for you from personally visiting your property and producing all the material needed to create the web-site in our tried and tested template. We are not taking the place of Internet based Holiday listing sites as this forms stage one of your internet presence. Stage two is standing out from the rest of your competition in your area by offering potential customers the ability to view your web-site which displays detailed information to help them make an informed choice when browsing.


Frequently Asked Questions...

I already advertise on the internet so why do I need a web-site...

Being found on the internet is only stage one of your internet presence, you now need to stand out from your competitors and give the public as much detailed information as possible. Think of it from their point of view if they have two villas they like one has a web-site based on our template and the other is just a listing on a Holiday Rental web-site with limited information, which one would you have more faith in booking?

I already get enough bookings so why should I spend money on getting a web-site made...

It has been in the news that public spending has dropped and is likely to drop further over the next few years due to the credit crunch and depressed housing markets. There are currently a huge number of properties to rent in Spain and the demand is falling so you need to protect your investment by maximising on your internet presence. The people that will be going on holiday abroad will be making a very informed choice before spending any large amount of money, so the more information you provide them with the more confidence they will have in booking your villa over one with limited information.

Sky.com News:  British Holiday Makers Staying At Home Rather Then Spending Money On Going Abroad

The Times:  People Are Opting To Stay At Home Rather Then Going Abroad

The Times: Boom time for Pontin’s as UK families feel economic pinch


Advantages of having your own web-site...

Incorporate your own website address in other forms of advertising like magazine adverts, flyers, business cards, posters etc. This enables potential customers to get more information and encourages them to write your web address down to remind them later.

Add far more photos than any of the holiday home directories, and add videos and downloadable full property details

Look more professional with your own domain name and email address. There is nothing that says “amateur” more than no website or a shoddy website and an email address like dave.rogers2373@btinternet.co.uk

Potential customers feel reassured when they know you have a website with clear contact details.

Link to your site from other websites such as Ownersdirect.

No longer spend hours sending out tedious emails with lots of photos attached to describe your property to potential holiday makers who saw your property on a directory or forum – just send a link to your site.

 

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